Are you making the Most from BI !

      There is a big difference between having BI capabilities and having a competitive edge because of BI. One organization may have the best BI tools and a great data warehouse, but see little value from it.

Another organization may spend relatively little on BI, and achieve a real competitive edge due to how they utilize their information. BI needs a certain level of tools to be possible, but real BI value comes from experienced BI people.

       You can give someone the best saws and hammers and they can build you a shack that falls down in a few months, or a beautiful house that lasts a hundred years, depending on their skills and experience.

  

Here are some examples of how sucessful BI Programmes:

  

1.  A retail company targeted their marketing efforts to existing customers based on what they've purchased in the past, and then predicting what other types of items they may want to purchase. They increased sales to existing customers by £4 million in a year.
2. A financial services company identifies which customers lost them money and which were the most profitable, and then set up fees so the losing customers dropped off. They saved £400,000 in the first year by having less customers that cost money. 
3. A financial services company analyzes what tasks were not completed on time, and made adjustments to their processes that saved them £250,000 in what would have been lost commissions / fees in 6 months.  
4. A finanicial services company also used BI capablities in areas of Operational Risk. For maintaing the Capital Requirements to be Met.
5. A manufacturer predicts inventory levels based on past sales by customer / product / day so they never run out of products. This is especially important to this company because there is no back-fill situation for their products. When one of their customers needs a product, if there are none on the shelf their customer buys from someone else that day. By being able to predict inventory levels, they increased sales £1.5 million in one year and earned a lot of credibility in the market.